Category Archives: Posts

Digital Signage in Retail

Today’s retail environment is cluttered with marketing advertisements and customers have learned to subliminally ignore the constant advertising bombardment. Digital signage is a way to break through and get noticed as the fast and flashy content captures consumers attention and enhances engagement. Digital signage solutions provide customers with relevant information and allow brands to update […]

Build It Retail Audio & Digital Signage Solution

AVT was given the opportunity to build a retail audio and digital signage solution for Build It, a group of independent retailers who specialize in building materials with 300 stores across South Africa. Two large format video walls, installed at the end of the showroom aisle, display weekly specials, promotions and provide DIY tips. Anonymous […]

Infographic: The benefits of having a video-enabled Huddle Room

What is a huddle room and what are the benefits of having one? A huddle room is a strategically small meeting space that is designed to empower people to meet quickly and easily. As the byproduct of collaboration, innovation is arguably the most important competitive advantage for any company intent on remaining relevant in today’s […]

3 Reasons Why Retailers Should Switch from Print to Digital Signage

3 Reasons Why Retailers Should Switch from Print to Digital Signage

Digital Signage used as an advertising medium works well because it provides the perfect balance between subtlety and assertiveness. Digital advertising also provides retailers with instant, meaningful and customised communication. The way retailers are communicating with their clients is changing. Print adverts are no longer as impactful as they used to be and consumers now […]